Brevo
✓ Verified by EU AltsAll-in-one email, SMS and CRM marketing platform — a European alternative to Mailchimp.
Overview
Brevo is a Paris, France-based European company building crm, email marketing, and saas software since 2012. Despite its EU base, EU Alts has verified that Brevo independently owned, with its ultimate ownership based in France, and hosts customer data with Mixed: primarily OVH and own servers (France/Germany), with Google Cloud used for some data storage (Belgium) and AWS KMS for encryption key management in France/Germany/Belgium (mixed), so it may still fall under the reach of the US CLOUD Act — worth weighing against Salesforce and HubSpot on this specific point.
Why European teams pick Brevo
Teams in Europe still consider Brevo for its crm product and France presence, operating since 2012, but unlike a fully EU-owned provider, Brevo independently owned, with its ultimate ownership based in France, and hosts customer data with Mixed: primarily OVH and own servers (France/Germany), with Google Cloud used for some data storage (Belgium) and AWS KMS for encryption key management in France/Germany/Belgium (mixed) — so it does not fully avoid US CLOUD Act exposure the way some other alternatives to Salesforce and HubSpot do.
See more EU crm tools or browse other startups from France.
About
Brevo (formerly Sendinblue) is a Paris-based email marketing and CRM platform trusted by over 500,000 businesses worldwide. It provides email campaigns, transactional email (SMTP), SMS marketing, WhatsApp messaging, marketing automation, landing pages, and a built-in CRM — all from one platform. Brevo stores all EU customer data in data centres in Germany and the EU, with a comprehensive GDPR DPA available to all accounts. Unlike US email platforms, Brevo requires no SCCs for EU-to-EU data flows. Its free tier includes 300 emails/day and unlimited contacts, making it the most generous free email marketing platform for European startups. Brevo is a frequent replacement for Mailchimp and HubSpot among GDPR-conscious European teams.
Details
- Founded
- 2012
- Headquarters
- Paris, France
- Ownership
- Independently owned (France)
- Hosting
- Mixed: primarily OVH and own servers (France/Germany), with Google Cloud used for some data storage (Belgium) and AWS KMS for encryption key management, France/Germany/Belgium (mixed)
- CLOUD Act
- Exposed
- Company size
- 200+ employees
Categories
Other EU startups like Brevo
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- KSeF Radar Poland — Polish SaaS for monitoring KSeF invoices and keeping accounting workflows under control.
- Ploq The Netherlands — Ploq is EU-built webhook infrastructure: retries, event filtering, and health monitoring, GDPR-compliant end to end. SDKs for Node.js and Java, a WordPress plugin, and a forkable Mac/Windows app for sending and receiving events.
- Git Lisa — Git hosting in Europe
- Postscale — European transactional email and email API platform for sending, receiving, and managing email with privacy-first infrastructure and EU data residency.
Frequently asked questions
What is Brevo?
Brevo (formerly Sendinblue) is a Paris-based email marketing and CRM platform trusted by over 500,000 businesses worldwide. It provides email campaigns, transactional email (SMTP), SMS marketing, WhatsApp messaging, marketing automation, landing pages, and a built-in CRM — all from one platform. Brevo stores all EU customer data in data centres in Germany and the EU, with a comprehensive GDPR DPA available to all accounts. Unlike US email platforms, Brevo requires no SCCs for EU-to-EU data flows. Its free tier includes 300 emails/day and unlimited contacts, making it the most generous free email marketing platform for European startups. Brevo is a frequent replacement for Mailchimp and HubSpot among GDPR-conscious European teams.
What does Brevo do?
Brevo is all-in-one email, sms and crm marketing platform — a european alternative to mailchimp. It is listed under crm, email marketing, and saas on EU Alts because its core functionality serves teams looking for a European crm tool with EU data residency, typically as a switch away from Salesforce and HubSpot.
Is Brevo a good European crm alternative?
Brevo is a fit for European businesses evaluating crm options where data residency and GDPR alignment matter — typical buyers include EU-based SaaS teams, public-sector projects, regulated industries (healthcare, finance, legal), and any organisation that needs to demonstrate that customer data does not leave the EU. It also overlaps with email marketing and saas use cases.
Is Brevo GDPR compliant?
Brevo is headquartered in Paris, France and processes user data under the GDPR by default. Customer data processing is supervised by France's data protection authority, the Commission nationale de l'informatique et des libertés (CNIL). However, EU Alts has verified that Brevo independently owned, with its ultimate ownership based in France, and hosts customer data with Mixed: primarily OVH and own servers (France/Germany), with Google Cloud used for some data storage (Belgium) and AWS KMS for encryption key management in France/Germany/Belgium (mixed), which means — unlike a fully EU-owned provider — it may still be reachable under the US CLOUD Act, similar to Salesforce and HubSpot in that respect.
How do teams switch from Salesforce to Brevo?
Teams evaluating a move from Salesforce and HubSpot to Brevo should note: Brevo independently owned, with its ultimate ownership based in France, and hosts customer data with Mixed: primarily OVH and own servers (France/Germany), with Google Cloud used for some data storage (Belgium) and AWS KMS for encryption key management in France/Germany/Belgium (mixed), so this switch narrows but may not fully close the US CLOUD Act gap. Weigh that against the crm workflow fit before treating it as a complete Schrems II fix.
Where is Brevo based?
Brevo is headquartered in Paris, France. The company was founded in 2012. Its main website is https://www.brevo.com.