Mailerlite
Pending verificationSimple email marketing platform with automation and landing pages — a Lithuanian alternative to Mailchimp.
Overview
Mailerlite is a Vilnius, Lithuania-based European company building email marketing and saas software since 2010. As an EU-headquartered provider, Mailerlite likely operates under GDPR, though EU Alts has not yet independently verified its ownership and hosting facts, so its exposure to the US CLOUD Act isn't confirmed yet — see the Details section below for what's known so far.
Why European teams pick Mailerlite
Teams in Europe consider Mailerlite when they want a email marketing provider that bills in EUR and keeps customer data under Lithuania law, operating since 2010. Its EU headquarters is a good sign compared with Mailchimp and SendGrid, but EU Alts hasn't yet verified Mailerlite's ownership and hosting facts — check back once verification is complete.
See more EU email marketing tools or browse other startups from Lithuania.
About
MailerLite is a Lithuanian email marketing platform founded in 2010, known for its clean user interface and generous pricing. It offers drag-and-drop email campaigns, automation workflows, landing pages, signup forms, pop-ups, and a website builder — all with EU data residency and a GDPR DPA included in every plan. MailerLite's free tier allows up to 1,000 subscribers and 12,000 emails/month — one of the most competitive free tiers in email marketing. It does not sell or share subscriber data and has strong privacy practices baked in by default. MailerLite is popular with indie hackers, content creators, newsletters, and EU SMEs as a Mailchimp alternative that does not penalise growth with aggressive pricing.
Details
- Founded
- 2010
- Headquarters
- Vilnius, Lithuania
- Ownership
- Owned by Vercom S.A. (Poland) (Poland)
- Hosting
- European Union (unspecified provider)
- Company size
- 51–200 employees
Categories
Other EU startups like Mailerlite
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- Lexio France — French software for professional vehicle rental companies: fleet planning, online booking, digital condition reports, contracts and Factur-X e-invoicing in one tool.
- KSeF Radar Poland — Polish SaaS for monitoring KSeF invoices and keeping accounting workflows under control.
- Ploq The Netherlands — Ploq is EU-built webhook infrastructure: retries, event filtering, and health monitoring, GDPR-compliant end to end. SDKs for Node.js and Java, a WordPress plugin, and a forkable Mac/Windows app for sending and receiving events.
- Git Lisa — Git hosting in Europe
- Postscale — European transactional email and email API platform for sending, receiving, and managing email with privacy-first infrastructure and EU data residency.
Frequently asked questions
What is Mailerlite?
MailerLite is a Lithuanian email marketing platform founded in 2010, known for its clean user interface and generous pricing. It offers drag-and-drop email campaigns, automation workflows, landing pages, signup forms, pop-ups, and a website builder — all with EU data residency and a GDPR DPA included in every plan. MailerLite's free tier allows up to 1,000 subscribers and 12,000 emails/month — one of the most competitive free tiers in email marketing. It does not sell or share subscriber data and has strong privacy practices baked in by default. MailerLite is popular with indie hackers, content creators, newsletters, and EU SMEs as a Mailchimp alternative that does not penalise growth with aggressive pricing.
What does Mailerlite do?
Mailerlite is simple email marketing platform with automation and landing pages — a lithuanian alternative to mailchimp. It is listed under email marketing and saas on EU Alts because its core functionality serves teams looking for a European email marketing tool with EU data residency, typically as a switch away from Mailchimp and SendGrid.
Is Mailerlite a good European email marketing alternative?
Mailerlite is a fit for European businesses evaluating email marketing options where data residency and GDPR alignment matter — typical buyers include EU-based SaaS teams, public-sector projects, regulated industries (healthcare, finance, legal), and any organisation that needs to demonstrate that customer data does not leave the EU. It also overlaps with saas use cases.
Is Mailerlite GDPR compliant?
Mailerlite is headquartered in Vilnius, Lithuania and falls under EU jurisdiction, so it likely processes user data under the GDPR by default. Customer data processing is supervised by Lithuania's data protection authority, the Valstybinė duomenų apsaugos inspekcija (VDAI). EU Alts has not yet independently verified Mailerlite's ownership structure or hosting location, so we can't yet confirm its exposure to the US CLOUD Act the way we can for verified entries.
How do teams switch from Mailchimp to Mailerlite?
Most teams considering a move from Mailchimp and SendGrid to Mailerlite are drawn to its EU headquarters and email marketing workflow fit. EU Alts hasn't yet verified Mailerlite's ownership and hosting facts, so treat any CLOUD Act or Schrems II conclusions as provisional until verification is complete. Plan a migration in stages regardless: export your data from the US incumbent, pilot Mailerlite with a small team, then move the rest once integration coverage is confirmed.
Where is Mailerlite based?
Mailerlite is headquartered in Vilnius, Lithuania. The company was founded in 2010. Its main website is https://www.mailerlite.com.