
Pipedrive
✓ Verified by EU AltsSales-focused CRM with visual pipeline management — an Estonian alternative to Salesforce.
Overview
Pipedrive builds crm and saas software since 2010 and is listed with a Tallinn, Estonia base. Its EU presence does not change its ownership: EU Alts has verified that Pipedrive is owned by Vista Equity Partners (United States) (United States), and hosts customer data with Amazon Web Services (AWS) in Multi-region: EU (Frankfurt, Dublin) and US (US East, US West), so it may still fall under the reach of the US CLOUD Act — worth weighing against Salesforce and HubSpot on this specific point.
Why European teams pick Pipedrive
Teams in Europe still consider Pipedrive for its crm product and Estonia presence, operating since 2010, but unlike a fully EU-owned provider, Pipedrive is owned by Vista Equity Partners (United States) (United States), and hosts customer data with Amazon Web Services (AWS) in Multi-region: EU (Frankfurt, Dublin) and US (US East, US West) — so it does not fully avoid US CLOUD Act exposure the way some other alternatives to Salesforce and HubSpot do.
See more EU crm tools or browse other startups from Estonia.
About
Pipedrive is an Estonian CRM company founded in Tallinn in 2010, designed specifically for salespeople rather than marketing teams. Its visual pipeline view shows deals moving through stages, and the system is built around the idea that consistent sales activities drive results. Pipedrive is used by over 100,000 companies globally and is one of the most widely adopted CRMs in Europe. It offers email sync, calendar integration, AI-powered sales assistant, workflow automation, and a marketplace of 400+ integrations. Data is hosted in the EU (Frankfurt) and Pipedrive complies with GDPR, offering a DPA to all customers. It is the EU alternative of choice for SMEs replacing Salesforce or HubSpot with a simpler, more affordable CRM.
Details
- Founded
- 2010
- Headquarters
- Tallinn, Estonia
- Ownership
- Owned by Vista Equity Partners (United States) (United States)
- Hosting
- Amazon Web Services (AWS), Multi-region: EU (Frankfurt, Dublin) and US (US East, US West)
- CLOUD Act
- Exposed
- Verified
- 2026-07-31
- Last checked
- 2026-07-31
- Company size
- 200+ employees
Compare with the US product you may be replacing
Pipedrive is listed in categories that our US-product comparison pages cover. See every EU option side by side:
Other EU startups like Pipedrive
- Entergram Estonia — Telegram CRM with MCP, Slack and Notion integrations for multiple personal Telegram accounts.
- SuperOffice ✓ Verified by EU AltsNorway — CRM for B2B companies with marketing, sales and service — a Norwegian alternative to Salesforce.
- Salesflare ✓ Verified by EU AltsBelgium — Intelligent CRM that auto-fills itself from email and calendar — a Belgian alternative to Pipedrive.
- Teamleader ✓ Verified by EU AltsBelgium — CRM, invoicing and project management in one platform for SMEs — a Belgian alternative to HubSpot.
- Sellsy ✓ Verified by EU AltsFrance — French CRM, invoicing and marketing platform for SMEs — an alternative to HubSpot and Sage.
- Brevo ✓ Verified by EU AltsFrance — All-in-one email, SMS and CRM marketing platform — a European alternative to Mailchimp.
Frequently asked questions
What does Pipedrive do?
Pipedrive is sales-focused crm with visual pipeline management — an estonian alternative to salesforce. It is listed under crm and saas on EU Alts because its core functionality serves teams looking for a European crm tool with EU data residency, typically as a switch away from Salesforce and HubSpot.
Is Pipedrive GDPR compliant?
Pipedrive is listed with a Tallinn, Estonia base, but its recorded ownership is based in United States, so EU jurisdiction is not assumed. However, EU Alts has verified that Pipedrive is owned by Vista Equity Partners (United States) (United States), and hosts customer data with Amazon Web Services (AWS) in Multi-region: EU (Frankfurt, Dublin) and US (US East, US West), which means — unlike a fully EU-owned provider — it may still be reachable under the US CLOUD Act, similar to Salesforce and HubSpot in that respect.
How do teams switch from Salesforce to Pipedrive?
Teams evaluating a move from Salesforce and HubSpot to Pipedrive should note: Pipedrive is owned by Vista Equity Partners (United States) (United States), and hosts customer data with Amazon Web Services (AWS) in Multi-region: EU (Frankfurt, Dublin) and US (US East, US West), so this switch narrows but may not fully close the US CLOUD Act gap. Weigh that against the crm workflow fit before treating it as a complete Schrems II fix.
Where is Pipedrive based?
Pipedrive is headquartered in Tallinn, Estonia. The company was founded in 2010. Its main website is https://www.pipedrive.com.