Typeform
Conversational forms and surveys — a Spanish alternative to Google Forms and SurveyMonkey.
Overview
Typeform is a Barcelona, Spain-based European company building marketing and saas software since 2012. As an EU-headquartered provider, Typeform operates under GDPR and is outside the reach of the US CLOUD Act, making it a privacy-friendly alternative to well-known US incumbents for European teams.
Why European teams pick Typeform
Teams in Europe pick Typeform when they want a marketing provider that bills in EUR, supports their local data-protection officer requirements, and keeps customer data under Spain law, operating since 2012. Compared with well-known US incumbents, Typeform avoids cross-border data transfers under Schrems II and the US CLOUD Act, which is often the deciding factor for European procurement and legal teams.
See more EU marketing tools or browse other startups from Spain.
About
Typeform is a Barcelona-based form and survey platform founded in 2012, known for its conversational, one-question-at-a-time interface that significantly improves completion rates compared to traditional forms. While incorporated in Spain, Typeform's data infrastructure uses US cloud providers (AWS), which means response data may be processed outside the EU under standard SCCs. It offers advanced logic branching, payment integration via Stripe, quiz modes, calculator fields, and 500+ integrations. Typeform is the global standard for conversion-optimised forms and is widely used for lead capture, NPS surveys, and customer feedback. EU teams requiring guaranteed EU data residency should review Typeform's current DPA or consider EU-native alternatives.
Details
- Founded
- 2012
- Headquarters
- Barcelona, Spain
Other EU startups like Typeform
- LiveblocksFrance — APIs for adding collaborative real-time features to your app — a French alternative to Firebase Realtime.
- BaserowNetherlands — Open-source no-code database and Airtable alternative — built in the Netherlands.
- ImateFrance — European AI image generation platform.
- DatawrapperGermany — Create embeddable charts and maps without coding — a German alternative to Tableau.
- TidioPoland — Live chat and AI chatbot platform — a Polish alternative to Drift.
- UserlikeGermany — GDPR-compliant live chat and messaging for websites — a German alternative to Intercom.
Frequently asked questions
What is Typeform?
Typeform is a Barcelona-based form and survey platform founded in 2012, known for its conversational, one-question-at-a-time interface that significantly improves completion rates compared to traditional forms. While incorporated in Spain, Typeform's data infrastructure uses US cloud providers (AWS), which means response data may be processed outside the EU under standard SCCs. It offers advanced logic branching, payment integration via Stripe, quiz modes, calculator fields, and 500+ integrations. Typeform is the global standard for conversion-optimised forms and is widely used for lead capture, NPS surveys, and customer feedback. EU teams requiring guaranteed EU data residency should review Typeform's current DPA or consider EU-native alternatives.
What does Typeform do?
Typeform is conversational forms and surveys — a spanish alternative to google forms and surveymonkey. It is listed under marketing and saas on EU Alts because its core functionality serves teams looking for a European marketing tool with EU data residency, typically as a switch away from well-known US incumbents.
Is Typeform a good European marketing alternative?
Typeform is a fit for European businesses evaluating marketing options where data residency and GDPR alignment matter — typical buyers include EU-based SaaS teams, public-sector projects, regulated industries (healthcare, finance, legal), and any organisation that needs to demonstrate that customer data does not leave the EU. It also overlaps with saas use cases.
Is Typeform GDPR compliant?
Typeform is headquartered in Barcelona, Spain and falls under EU jurisdiction, so it processes user data under the GDPR by default. Customer data processing is supervised by Spain's data protection authority, the Agencia Española de Protección de Datos (AEPD). Because the company is not US-incorporated, it is not subject to the US CLOUD Act — meaning US authorities cannot compel Typeform to disclose customer data the way they can with well-known US incumbents. For European buyers, that often simplifies DPIA paperwork and standard contractual clauses.
How do teams switch from well-known US incumbents to Typeform?
Most teams move to Typeform from well-known US incumbents because they want EU data residency without giving up the core marketing workflow. Typeform's Spain base means a single jurisdiction for both the company and (typically) its hosting infrastructure, so you can drop Schrems II transfer impact assessments for this part of your stack. Plan the migration in stages: export your data from the US incumbent, pilot Typeform with a small team, then move the rest once the integration coverage you need is confirmed.
Where is Typeform based?
Typeform is headquartered in Barcelona, Spain. The company was founded in 2012. Its main website is https://www.typeform.com.