Storyblok
Headless CMS with a visual editor — an Austrian alternative to Contentful.
Overview
Storyblok is a Linz, Austria-based European company building cms and saas software since 2017. As an EU-headquartered provider, Storyblok operates under GDPR and is outside the reach of the US CLOUD Act, making it a privacy-friendly alternative to WordPress.com and WP Engine for European teams.
Why European teams pick Storyblok
Teams in Europe pick Storyblok when they want a cms provider that bills in EUR, supports their local data-protection officer requirements, and keeps customer data under Austria law, operating since 2017. Compared with WordPress.com and WP Engine, Storyblok avoids cross-border data transfers under Schrems II and the US CLOUD Act, which is often the deciding factor for European procurement and legal teams.
See more EU cms tools or browse other startups from Austria.
About
Storyblok is an Austrian headless CMS founded in Graz in 2017 with a unique Visual Editor — content editors see their content rendered in context as they edit it, rather than in a disconnected admin panel. It uses a component-based content model that works with any frontend framework (Next.js, Nuxt, SvelteKit, etc.) and any deployment target. Storyblok stores data in EU data centres (Austria/Germany) under GDPR and provides a DPA for all plans. It is used by global brands and EU enterprises that need a developer-friendly, EU-hosted headless CMS with a non-technical-friendly editing experience. Storyblok's EU headquarters and EU data storage make it the preferred CMS for EU media, retail, and enterprise customers who require data sovereignty.
Details
- Founded
- 2017
- Headquarters
- Linz, Austria
Other EU startups like Storyblok
- LiveblocksFrance — APIs for adding collaborative real-time features to your app — a French alternative to Firebase Realtime.
- BaserowNetherlands — Open-source no-code database and Airtable alternative — built in the Netherlands.
- ImateFrance — European AI image generation platform.
- DatawrapperGermany — Create embeddable charts and maps without coding — a German alternative to Tableau.
- TidioPoland — Live chat and AI chatbot platform — a Polish alternative to Drift.
- UserlikeGermany — GDPR-compliant live chat and messaging for websites — a German alternative to Intercom.
Frequently asked questions
What is Storyblok?
Storyblok is an Austrian headless CMS founded in Graz in 2017 with a unique Visual Editor — content editors see their content rendered in context as they edit it, rather than in a disconnected admin panel. It uses a component-based content model that works with any frontend framework (Next.js, Nuxt, SvelteKit, etc.) and any deployment target. Storyblok stores data in EU data centres (Austria/Germany) under GDPR and provides a DPA for all plans. It is used by global brands and EU enterprises that need a developer-friendly, EU-hosted headless CMS with a non-technical-friendly editing experience. Storyblok's EU headquarters and EU data storage make it the preferred CMS for EU media, retail, and enterprise customers who require data sovereignty.
What does Storyblok do?
Storyblok is headless cms with a visual editor — an austrian alternative to contentful. It is listed under cms and saas on EU Alts because its core functionality serves teams looking for a European cms tool with EU data residency, typically as a switch away from WordPress.com and WP Engine.
Is Storyblok a good European cms alternative?
Storyblok is a fit for European businesses evaluating cms options where data residency and GDPR alignment matter — typical buyers include EU-based SaaS teams, public-sector projects, regulated industries (healthcare, finance, legal), and any organisation that needs to demonstrate that customer data does not leave the EU. It also overlaps with saas use cases.
Is Storyblok GDPR compliant?
Storyblok is headquartered in Linz, Austria and falls under EU jurisdiction, so it processes user data under the GDPR by default. Customer data processing is supervised by Austria's data protection authority, the Datenschutzbehörde (DSB). Because the company is not US-incorporated, it is not subject to the US CLOUD Act — meaning US authorities cannot compel Storyblok to disclose customer data the way they can with WordPress.com and WP Engine. For European buyers, that often simplifies DPIA paperwork and standard contractual clauses.
How do teams switch from WordPress.com to Storyblok?
Most teams move to Storyblok from WordPress.com and WP Engine because they want EU data residency without giving up the core cms workflow. Storyblok's Austria base means a single jurisdiction for both the company and (typically) its hosting infrastructure, so you can drop Schrems II transfer impact assessments for this part of your stack. Plan the migration in stages: export your data from the US incumbent, pilot Storyblok with a small team, then move the rest once the integration coverage you need is confirmed.
Where is Storyblok based?
Storyblok is headquartered in Linz, Austria. The company was founded in 2017. Its main website is https://www.storyblok.com.