PrestaShop
Open-source e-commerce platform powering 300,000+ shops — a French alternative to WooCommerce.
Overview
PrestaShop is a Paris, France-based European company building e-commerce and open source software since 2007. As an EU-headquartered provider, PrestaShop operates under GDPR and is outside the reach of the US CLOUD Act, making it a privacy-friendly alternative to Shopify for European teams.
Why European teams pick PrestaShop
Teams in Europe pick PrestaShop when they want a e-commerce provider that bills in EUR, supports their local data-protection officer requirements, and keeps customer data under France law, operating since 2007. Compared with Shopify, PrestaShop avoids cross-border data transfers under Schrems II and the US CLOUD Act, which is often the deciding factor for European procurement and legal teams.
See more EU e-commerce tools or browse other startups from France.
About
PrestaShop is a French open-source e-commerce platform founded in Paris in 2007, with over 300,000 active shops globally and the largest e-commerce market share in France and several Southern European markets. It is self-hosted and freely downloadable under the OSL licence, with a rich marketplace of modules and themes. PrestaShop supports multi-store management, multi-currency, multi-language, and the full range of EU payment methods (CB, iDEAL, Bancontact, etc.) through its official payment modules. Because it is self-hosted, EU merchants can run PrestaShop on their own EU servers with complete data sovereignty. PrestaShop's French support, active European community, and local payment integrations make it the most popular EU e-commerce platform in France.
Details
- Founded
- 2007
- Headquarters
- Paris, France
Categories
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Frequently asked questions
What is PrestaShop?
PrestaShop is a French open-source e-commerce platform founded in Paris in 2007, with over 300,000 active shops globally and the largest e-commerce market share in France and several Southern European markets. It is self-hosted and freely downloadable under the OSL licence, with a rich marketplace of modules and themes. PrestaShop supports multi-store management, multi-currency, multi-language, and the full range of EU payment methods (CB, iDEAL, Bancontact, etc.) through its official payment modules. Because it is self-hosted, EU merchants can run PrestaShop on their own EU servers with complete data sovereignty. PrestaShop's French support, active European community, and local payment integrations make it the most popular EU e-commerce platform in France.
What does PrestaShop do?
PrestaShop is open-source e-commerce platform powering 300,000+ shops — a french alternative to woocommerce. It is listed under e-commerce and open source on EU Alts because its core functionality serves teams looking for a European e-commerce tool with EU data residency, typically as a switch away from Shopify.
Is PrestaShop a good European e-commerce alternative?
PrestaShop is a fit for European businesses evaluating e-commerce options where data residency and GDPR alignment matter — typical buyers include EU-based SaaS teams, public-sector projects, regulated industries (healthcare, finance, legal), and any organisation that needs to demonstrate that customer data does not leave the EU. It also overlaps with open source use cases.
Is PrestaShop GDPR compliant?
PrestaShop is headquartered in Paris, France and falls under EU jurisdiction, so it processes user data under the GDPR by default. Customer data processing is supervised by France's data protection authority, the Commission nationale de l'informatique et des libertés (CNIL). Because the company is not US-incorporated, it is not subject to the US CLOUD Act — meaning US authorities cannot compel PrestaShop to disclose customer data the way they can with Shopify. For European buyers, that often simplifies DPIA paperwork and standard contractual clauses.
How do teams switch from Shopify to PrestaShop?
Most teams move to PrestaShop from Shopify because they want EU data residency without giving up the core e-commerce workflow. PrestaShop's France base means a single jurisdiction for both the company and (typically) its hosting infrastructure, so you can drop Schrems II transfer impact assessments for this part of your stack. Plan the migration in stages: export your data from the US incumbent, pilot PrestaShop with a small team, then move the rest once the integration coverage you need is confirmed.
Where is PrestaShop based?
PrestaShop is headquartered in Paris, France. The company was founded in 2007. Its main website is https://www.prestashop.com.