Samsara
IoT fleet management and operations platform — widely adopted across Europe.
Overview
Samsara is a London, United Kingdom-based European company building iot and saas software since 2015. As an EU-headquartered provider, Samsara operates under GDPR and is outside the reach of the US CLOUD Act, making it a privacy-friendly alternative to well-known US incumbents for European teams.
Why European teams pick Samsara
Teams in Europe pick Samsara when they want a iot provider that bills in EUR, supports their local data-protection officer requirements, and keeps customer data under United Kingdom law, operating since 2015. Compared with well-known US incumbents, Samsara avoids cross-border data transfers under Schrems II and the US CLOUD Act, which is often the deciding factor for European procurement and legal teams.
See more EU iot tools or browse other startups from United Kingdom.
About
Samsara is a fleet management and IoT platform providing GPS tracking, telematics, dashcams, compliance management, and workflow tools for transport and logistics companies. It operates in Europe with EU data residency for European customers, processing operational and driver data within EU data centres under GDPR. Samsara is used by European logistics companies, utilities, and field service organisations to reduce fuel costs, improve driver safety, and comply with EU tachograph regulations.
Details
- Founded
- 2015
- Headquarters
- London, United Kingdom
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Frequently asked questions
What is Samsara?
Samsara is a fleet management and IoT platform providing GPS tracking, telematics, dashcams, compliance management, and workflow tools for transport and logistics companies. It operates in Europe with EU data residency for European customers, processing operational and driver data within EU data centres under GDPR. Samsara is used by European logistics companies, utilities, and field service organisations to reduce fuel costs, improve driver safety, and comply with EU tachograph regulations.
What does Samsara do?
Samsara is iot fleet management and operations platform — widely adopted across europe. It is listed under iot and saas on EU Alts because its core functionality serves teams looking for a European iot tool with EU data residency, typically as a switch away from well-known US incumbents.
Is Samsara a good European iot alternative?
Samsara is a fit for European businesses evaluating iot options where data residency and GDPR alignment matter — typical buyers include EU-based SaaS teams, public-sector projects, regulated industries (healthcare, finance, legal), and any organisation that needs to demonstrate that customer data does not leave the EU. It also overlaps with saas use cases.
Is Samsara GDPR compliant?
Samsara is headquartered in London, United Kingdom and falls under EU jurisdiction, so it processes user data under the GDPR by default. Because the company is not US-incorporated, it is not subject to the US CLOUD Act — meaning US authorities cannot compel Samsara to disclose customer data the way they can with well-known US incumbents. For European buyers, that often simplifies DPIA paperwork and standard contractual clauses.
How do teams switch from well-known US incumbents to Samsara?
Most teams move to Samsara from well-known US incumbents because they want EU data residency without giving up the core iot workflow. Samsara's United Kingdom base means a single jurisdiction for both the company and (typically) its hosting infrastructure, so you can drop Schrems II transfer impact assessments for this part of your stack. Plan the migration in stages: export your data from the US incumbent, pilot Samsara with a small team, then move the rest once the integration coverage you need is confirmed.
Where is Samsara based?
Samsara is headquartered in London, United Kingdom. The company was founded in 2015. Its main website is https://www.samsara.com/eu.